What to Expect When Hiring a Social Media Manager (First 90 Days)

If you're hiring a social media manager, you're probably wondering what actually happens in the first 90 days.

Days 1–14: Discovery & Game Plan

We start by getting to know your brand: how you sound, who you're talking to, and what you're trying to get out of this. You'll get a full content strategy document before a single post goes live. Nothing gets published until you understand the plan and love it.

Days 15–30: First Content Approval

You'll receive your first month of content for review before it's scheduled. That's your chance to give feedback, request changes, or tweak the tone. We want you to feel good about everything going out under your name.

Days 30–60: Building Momentum

Consistency starts compounding. Your audience begins recognizing your brand, engagement picks up, and the rhythm gets smoother. At this point we're also handling your community, replying to comments, engaging with followers, and following up on warm leads.

Days 60–90: Optimizing for Results

By month three there's real data to work with. We can see what's performing and where to double down. You'll get a performance check-in with clear, plain-English insights, not a confusing spreadsheet.

The truth: social media is a long game. Three months is where you start seeing real traction. Anyone promising overnight results is not telling you the full story.

Curious what working with us looks like from day one? Reach out and we'll walk you through everything.